The Marketing Podcast

Marketing Wake-Up Call 🎙

Hosted by Linda Handley — Visibility & Growth Strategist for small business owners

The small business marketing podcast for owners who have done the things, hired the help, followed the advice — and still felt like something was missing.

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Who this is for

You've done the work. So why is it still so quiet?

You've built something real — a business with genuine expertise behind it and clients who'd recommend you in a heartbeat. But the right people still aren't finding you, and no one has ever told you plainly why. This show is for you.

01

You're established, not starting out

You run a service firm, a manufacturing business, a trade, a spa, or a consultancy. You're past "how do I get my first client" and into "why isn't this growing the way it should?"

02

You've followed the advice

You've posted, hired help, bought the course, tried the funnel. Some of it worked a little. None of it added up to a system you could count on.

03

You want plain answers, not hype

No growth-hacking theatre, no "just post more." You want someone to tell you what actually moves the needle for a business like yours — and what to ignore.

04

You're ready to be found

You don't need more effort. You need the right effort, in the right order, aimed at the places your buyers are actually looking — including AI search.

  
    Why good businesses stay invisible — and the handful of fixable reasons behind it
What's actually working in small business marketing right now
How to show up in Google and AI search like ChatGPT
Client attraction systems that don't depend on posting daily
Honest conversations with owners about what worked and what flopped
Straightforward fixes you can act on the same week you hear them

  
  

The show

Practical marketing, every episode.

2026
Launched
[##]
Episodes
15+
Years experience
100+
Businesses helped

Latest episodes

New episodes drop every week. Each one gives you something you can actually use.

Blog

8 Things That Actually Improved My Email Writing and List Growth

I sat down to audit my own email setup this summer and found automations that weren't running and signup pages that were quietly broken. Every bit of outreach I'd done for months was pointing at a system with holes in it. Here are eight things that actually changed how my email works — what I write, how people find their way onto the list, and what I stopped wasting money on.

Hi, I'm Linda.

I've spent more than 15 years helping small business owners get found by the people who need them. Not with hype or trend-chasing — with clear messaging, real visibility, and marketing systems that keep working after the launch buzz fades.

Along the way I've worked with over 100 organizations across five industries, and I've run more than 50 business marketing audits. The same thing surfaces almost every time: the business isn't struggling because the work isn't good. It's struggling because nobody can find it, and no one has ever shown the owner exactly why.

That's the reason this show exists. Every episode is the conversation I'd have with you if we were sitting down together — honest, specific, and focused on what you can actually do next.

15+Years in marketing
100+Organizations served
5Industries
50+Marketing audits

Want to be a guest?

If you work with small business owners and have something real to share — a hard-won lesson, a contrarian take, a story that didn't go to plan — I'd love to hear from you.

Apply to be a guest →

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Reviews help other business owners find the show — and they genuinely make my week! If you're enjoying the show, leave a review on Apple.

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Find out where you stand

Knowing exactly where your own visibility is leaking is better. Take my free Visibility Mini Assessment and I'll show you what's working, what's missing, and what to fix first.

Take the free assessment →