Email is one of the most powerful tools for nonprofits, but sending only fundraising appeals isn’t enough to keep donors engaged. To build trust, increase giving, and strengthen supporter relationships, every nonprofit should send a mix of regular messages that go beyond asking for money. From welcome sequences and impact updates to event invitations and thank-you notes, a well-rounded email strategy ensures your organization stays top of mind and inspires ongoing support. In this post, we’ll break down the six essential types of emails nonprofits should send regularly, why each matters, and how to use them to boost donor engagement and fundraising results.