For many nonprofits, advertising on Google misses the mark. Some see it as far too complicated and technical. Advertiser competition makes it appear too costly to others. Many have also launched a campaign in the past, only to see it stall out and produce nothing but another bill. Most aren’t capitalizing on Google Ads and that’s a problem… especially with $10,000 a month advertising grants available. The truth is that almost any Google Ads campaign needs to overcome issues like these.